has lots of writing (and thinking) to do, and LIKES IT!
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I posted a reply to this thread over on the WarriorForum earlier, and I thought it was good enough to go back to and edit there, so I figured it’s got to be good enough to post here. 
After all, it’s been a little while without content, and that makes me a bad blogger.
Originally Posted By winebuddy: I was just going through one of my student’s followup emails and what I found is something that I think will help a lot of warriors.
The noobie was attempting to put all of his content in the followup email itself. That, in my book, is a big no no.
The wife and I took the dog I found yesterday to the vet to check for a chip, and sure enough!
Turns out she lives right around the corner from me, and her owner was very happy to see her returned safely.
Hooray for happy endings!
Adios, Ms. Sam. Hope you had a fun sleepover at my house.
P.S. Does anyone want 77 copies of a picture of this dog with my phone number on it? I have a bit of an overstock situation, it turns out.
I was found near Barrington Hall wandering in traffic - if you're my owner, I MISS YOU! COME GET ME!!!
So I was walking along Atlanta St. to go get an afternoon coffee and found a dog wandering in the middle of the street causing some traffic problems and generally being in mortal danger. So I coaxed it out of traffic and kind of dragged it along by the collar (to keep it from running into the street like it REALLY wanted to).
It’s like a Corgi, but black with a white face and paws and belly and tip-of-tail. I posted ads on Craigslist, Petfinder, and AJC Exchange.
I wish the reason for the delay in updates was sexier. Maybe we can pretend I was just trying some of that guru “scarcity” mojo, right?
The mundane truth: after a week of rain and flooding and an enjoyably lengthy visit with the in-laws in Illinois, I’m finally back and feeling up to continuing this series.
The problem is that I still consider this to be “leisure” writing when I really need to change that whole mentality, don’t I? Shame on me.
Anyways…
In Part 1 of this article, we began discussing how secrets are the most valuable commodity we can trade in any information market.
(In fact, I’d argue that secrets are the ONLY kind of information with any trade value. But I digress.)
So we now know that our goal should be to generate valuable secrets that we can trade within our market. To understand how we might do that, let’s talk a little about how people place a value on a given secret.
Fortunately for us marketers, this is a largely involuntary process that we can influence and even control.
Can you keep a secret?
Maybe you shouldn’t. Telling and selling is where it’s at. In an information economy, secrets are the most valuable currency there is.
Sure, you CAN get by and sell common knowledge through clever packaging, or even handy organization. It used to be you could sell encyclopedias door to door, too.
But those days are dwindling. Some would even say they’re over.
Simple facts are free and freely available on the hunks of plastic and metal we all carry around with us. People don’t want to pay anymore for what they can Google up for free.
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